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Home Based Business Safety

What You Need to Do

Keeping your business safe in the age of the IoT requires both doing what you are already doing — installing strong antivirus protection, setting up firewalls, following best practices for passwords and internet usage on your business machines — and taking specific steps to secure your network and connected devices as well.

If you aren’t sure where to start, consider contracting with independent technical support services to get you on the right track, and then do the following:

  • Read the documentation for all your IoT devices. Many people simply “plug and play” their IoT gadgets, without realizing that they can do more to secure them. Read the documentation and follow through with all suggestions to improve security.
  • Change default passwords. Most devices come with default administrator names and passwords, which are unlikely to vary. Change all passwords using the guidelines for strong passwords.
  • Stay abreast of updates. One of the most common causes of infected or breached IoT devices is hackers exploiting vulnerabilities in the devices themselves. Keep abreast of all updates to device software and install them immediately.
  • Maintain separate networks. Whenever possible, maintain a separate network that is specifically devoted to your business machines. While there is always a possibility that hackers will target both your home and business networks, if you maintain your business on a network that is separate from that hosting your IoT devices, the likelihood of an IoT-related breach is reduced. Be sure to maintain separate, distinct passwords for both networks.
  • Review security information. When purchasing IoT devices, or determining which ones to add to your home, carefully review information about the security of specific brands to ensure that you select the most secure option. In addition, be selective about which devices you connect to the internet. Ask yourself whether it’s actually necessary to connect a specific device and what you have to gain from doing so. Not all risks are worth the rewards.

Maintaining the security of the IoT is a significant issue, and one that will dominate a great deal of conversation going forward. As a home business owner, it’s important that you know and understand the risks, and take precautions now, to avoid falling victim to an attack.

 

Welcome to our new blog!

Wide Majority of Millennials Value Convenience More Than Safety – Security Sales and Integration

By SSI Staff · March 21, 2017
 

HILLSBORO, Ore. — A survey conducted at South by Southwest (SXSW) 2017 by SureID identified 83% of millennials valuing convenience over safety. The survey, which was conducted over two days at the conference and festival, found 96% of millennials would verify their own identity online to ensure it was confirmed, protected against hackers and unused by anyone else. 

Findings show SXSW attendees surveyed, ages 18- to 37-years old, are interested in having the ability to determine whether their own digital identity is secure as well as the ability to verify the identity of those they interact with online and offline. Respondents included 43% males, 55% females and less than 2% who did not disclose gender. Key findings show:

  • Nearly 60% value time over money and safety
  • 96% are interested in having the ability to verify their own identity online, ensuring it was secure against hackers and unused by others
  • 70% feel more secure interacting with someone online if they could verify that individual’s identity
  • 79% are less likely to buy from someone, online or offline, who cannot prove they are who they say they are.

Austin, Texas, SXSW’s host location, is said to be one of seven tech-oriented U.S. cities setting the pace of growth in the ride-sharing industry. Ninety-one percent of respondents claimed when participating in an exchange of services, such as rideshare or on-demand food delivery, they “definitely” or “maybe” assume a third party has vetted the individual in question. Yet in many cities, rideshare companies are not using third parties to vet and credential drivers, which included Austin until May 2016.


“Proving identities is the secret ingredient in the successful evolution of the sharing economy,” says Steve Larson, CEO and founder, SureID. “Safety and convenience are not mutually exclusive and must work hand in hand.  The survey findings highlight that we are on the verge of seeing a transformation of how millennials view their identities, and the companies and people they interact with on a daily basis.”

Millennials’ interest in having a way to better verify an individual’s identity is growing. Eighty-eight percent of dating app users and 75% of ride-share users are4 said to find the idea of an identity proofing solution for potential dates and drivers appealing. The McKinsey Global Institute found 20% to 30% ercent of the working-age population in the U.S. and Europe engage in some sort of independent work — categorized as free agents, casual earners, financially strapped or reluctant workers making up the gig economy.

Independent work is rapidly evolving as digital platforms create large-scale, efficient marketplaces, according to McKinsey Global Institute, further demonstrating the need for digital transparency and security.

“Technology is enabling us to interact perhaps too comfortably with strangers for modern conveniences. These findings point out the growing demand for people in the gig economy to prove they are who they say they are, to create a higher level of trust,” says Justin Oberman, vice president of identity strategy at SureID

The survey was conducted in conjunction with the SXSW panel on March 11 titled, “The Future of You: Identity Tomorrow,” where Larson and others discussed the topic with SXSW attendees.

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